Silos Are for Farmers, Not Marketers
Got a silo problem? If you’re like most companies doing targeted and personalized marketing, you do. You may have
Got a silo problem? If you’re like most companies doing targeted and personalized marketing, you do. You may have
To create genuinely personal communications, you need to know your customers. This requires more than knowing basics like name,
For many businesses, direct mail letters are their “go-to.” They are inexpensive to produce, can include BREs and other
The national direct mail database Who’s Mailing What! (WMW!) recently analyzed its database of more than 130,000 mail pieces
Real-Life Split Testing – If you want to know what’s working, test it. Is this recipe better than that
Is it possible to have a single, web based portal for all marketing collateral? The answer is yes. Learn
We all want to sell more products and services, and for decades, brand awareness has been the subject of
No doubt—getting a quick boost in sales feels great. However, the biggest profits come from long-term customers who provide
If you had to name the top priority for marketers today, what would it be? If you said creating
You’ve heard people talk about the value of content marketing. It’s one of the most important ways that people
When you want to get something right, consult the experts. For direct mail, there is no greater expert than
One of the most powerful consumer trends of 2020 has been the move to the suburbs. Yes, the
BFC is a single source provider of variable data and offset printing, complex fulfillment, pick and pack services, and technology solutions to automate and create efficiencies relating to print and electronic communications.
Whether you have a clear idea of what you need or just know that your organization has room for improvement, we’d love to learn more about your print and fulfillment challenges.
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